Marketing is the #1 business lever! As an advisor who wanted to grow, I tried every marketing “magic bullet” out there. Out of frustration, I looked for real answers… outside of the industry. I discovered that I had been fed B.S. by the FMO’s, B/Ds, insurance and annuity companies.
So I identified the leading authorities (some alive, some dead) in marketing, advertising, branding, communication and psychology. I read the books, went to the best trainings and hired world-class coaches. I began to discover recurring patterns – echoes. I rebuilt my marketing from the ground floor using the patterns to target affluent clients… and it worked.
As a starting point for you, I’ve put together this Marketing Scorecard to help you discover:
Why you are getting too many unqualified prospects
Why your present marketing is under-performing
How to easily “score’ your current marketing efforts
How many Marketing Myths are unknowingly holding you (and your income) back
Which marketing mistakes are keeping you from breaking through
Why affluent prospects are getting turned off by your present markets
Find the answers NOW!
