My dad and I were not very close while I was growing up. He was busy climbing the corporate ladder in the steel business. First, with Wheeling Pittsburgh; then National Steel. I would hear him talk READ MORE
Kobayashi’s secret will make you rich…
Kobayashi was desperate… he needed to pay rent and he was out of options. His wife came up with a brilliant idea. Enter (and win) a local eating competition. Sure. Small build. Average appetite. READ MORE
the marketing road to disaster…
The problem was, the so-called “advisor marketing experts.” “Consider everyone a prospect.” “Attract as many prospects as possible.” “Make everyone a client.” Once I started getting coached, it READ MORE
this one decision will change your future…
When I was first building my business in the early eighties, I couldn’t afford to park in downtown Pittsburgh; so, I’d park across the river in the Pittsburgh Steelers stadium lot. It was fine in READ MORE
here’s how Google (and YouTube) are killing your sales…
Most advisors are unknowingly KILLING their value with prospects. Making themselves look cheap and worth little. “How?” you may ask. “Exactly,” I answer. Let me explain. If you’ve been to READ MORE
a $26,000 marketing check…
I wrote a check for $26,000 to a ninja copywriter to help me create a marketing piece. Why would I invest that kind of money? Think about this: What’s the best way to learn something? Touch the READ MORE